Client:

Citrix

Project:

Out of Home

Challenge:

Generate awareness and consideration for the Citrix digital workspace to Oracle World attendees.

Results:

This was part of a larger Q1 branded campaign effort to drive IT and Business decision makers to the revised Citrix.com/how web site. 23,000 unique visits in the first 3 months, with an impressive average time on the site of 3:35.